The Importance of Your Operational Messaging

Category
Mar 25, 2020
Date
Blog

The Importance of Your Operational Messaging

Operational messages are essential when aiming to provide your website visitors the key information they’re looking for during this time.

This message is likely the first bit of information your visitors will see, so it is important that your operational message is clear, concise, and up-to-date. Remember, if you have restaurants and stores that are considered essential, and are offering curbside pick-up or delivery, make this information obvious and as easy as possible to access from the home page.

A couple good examples include Bridgeport Village and Eastwood Mall (screenshots below).


As a reminder, we have prepared a brief step-by-step guide as a helpful reminder on how to add operational updates to your website as well.

If you should need support, or if you have a unique situation or request, please reach out to your account support representative directly.

Download the pdf here:
The Importance of Your Operational Messaging